EverythingOnline: Insights

How to Target the 65 and Over

For the past decade or so, one of the smallest market segments active on the internet consisted of individuals over 65. Previous studies have shown that this segment spends less time online compared to everyone else, and are often less […]

Mobile Advertising Goes in a New Direction

The mobile web is bringing strange and wonderful new developments to the world of digital marketing. No longer just a pocket-sized version of you desktop computer, smartphones and their features are being leveraged to change the way that digital marketers […]

Professionals have LinkedIn, and for personal use there’s Facebook, but how about a social network for gaming enthusiasts? That’s exactly what Duxter, a new social network founded by CEO Adam Lieb hopes to be. Based in Seattle, WA, this enterprising […]

Google Accused of Dragging Its Feet Re: Copyright Infringing Sites

Back in August, Google pledged to assist media cartels in their quest to protect copyrights by lowering the ranking of sites that have more DMCA Takedown Notices, eventually taking them off the search results list completely. However, Google now faces […]

Website testing is very serious business for any digital marketer; there are many different ways to go about it. Big businesses have the option to leverage teams of experts and sophisticated software analysis, but if you’re a small business, your […]

Social media has changed the way everyone, from individuals to businesses of all sizes, communicates. As a result of this trend, a number of “social media experts” have popped up over the years, promising to help companies’ marketing divisions keep […]

Insights

How to Target the 65 and Over

Mobile Advertising Goes in a New Direction

A Social Network for Gamers

Google Accused of Dragging Its Feet Re: Copyright Infringing Sites

Google’s Website Testing Guidelines

How NOT to Use Social Media